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Hanep Buhay: Money in beauty


HANEP BUHAY is the first business reality-magazine show on Philippine TV that aims to empower every Pinoy with knowledge on how to manage funds, start-up a business, and make better money decisions. Hosts Chris Tiu and Love Añover will be your new ka-partner in business every Saturday morning! There’s a lot of money to be made especially in the beauty business! And if you’re interested in getting into this field, here are a few start-up tips. How To Start a Beauty Products Business 1. Do tons of research and testing. Read lots of beauty magazines. And check-out easy-to-do beauty product recipes that can be done in your own home. 2. Know what's in and what's out! Know the demand in the market. For example, mineral make-up is in right now. Research on natural ingredients that are used to produce this. 3. Create your own branding. It's very important to come up with uniqueness in your product and packaging. 4. Make sure all your products are BFAD-approved before you sell them. Be sure they are safe to use. 5. Lastly, love what you are doing. Any business requires dedication, passion and patience! Source: Ma. Marilou A. Guiao, beauty expert and owner, Geisha Beauty Products It all started with an empty bottle of nail polish. This is how Dioceldo Sy created his make-up empire called Ever Bilena. Dioceldo Sy's uncle used to sell empty bottles of nail polish or more commonly known as "boteng basyo" around Quiapo and Baclaran. Dioceldo followed his uncle's lead but took this humble business to the next level. From empty bottles, he started selling nail polish in the 1980's. Until a big brand of beauty products, Hortaleza, supported Dioceldo's endeavor and took his items for consignment. His brand grew and now, Ever Bilena carries not just nail polish but an array of beauty products such as lipstick, make-up, lotion, and concealers to name a few. Ever Bilena now has 25,000 direct sellers and is being exported to Macau, Malaysia, and Indonesia! Hanep!
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