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SciTech
Facebook launches new 'people talking about' metric
Social networking giant Facebook has launched a new metric to gauge how much a page is regarded: "People Talking About." The statistic will be one of four tracked by Facebook's Pages Insights, tech site Mashable reported. Other metrics, designed for administrators of brand and media Pages, include "Likes," "Friends of Fans" and "Weekly Total Reach." "The idea is that users will understand a Page with a high 'People Talking About' rating is one that has compelling content. Likewise, content creators will be motivated to make their Pages more comment-worthy," Mashable said. It will also measure user-initiated activity related to a Page, including:
Tags: facebook
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